Search query: transformations

12.1 Human Transformation as economic value

Last Edited by Ronaldvandenhoff1 on 4/6/2014 9:25:51 AM
According to Pine & Gillmore in their book The Experience Economy (1998), when making an economic offering to your clients, there has been, from a historical perspective, an economic progression of value. Progression of economic value consists of: - Commodities - Goods - Services - Expe..
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12.14 What do your stakeholders say?

Last Edited by Ronald van den Hoff on 2/11/2014 2:34:34 PM
The “crude” delivery of a service or product is no longer good enough. Stakeholders want much, much more: they want a complete and meaningful experience, which will transform them. Stakeholders want an increasingly richer user experience or brand perception during all moments of contact with their supplier. They have to feel that the product, the service, the employees, and the production processes are authentic, and are made just for them. This is tricky, because, all things co..
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12.13 What do the guru's say?

Last Edited by Ronald van den Hoff on 2/11/2014 2:34:32 PM
In his book, Theory of Business, Peter Drucker (1994) explains that – in our fast-changing world – traditional ways of organizing (arranging) lead to a corporate structure that can no longer move along with external dynamics. The preservation of the structure has become an objective in itself, and has drifted far ..
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